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13,1 Vision & Ideas 13,2 GroupCoaching 13,3 My Tree
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Secret 13,2 · Values / Needs · GroupCoaching

GroupCoaching

The heart of the SGL method. A circle with no table, eight to twelve people, three hours without a break — and seven core principles that decide whether the loudest voice wins and the quietest withdraws, or whether something else becomes possible.

The jump from reading about GroupCoaching to sitting in the circle cannot be described. Only experienced.

A ring of high-backed chairs on a stone floor with nothing in the middle but a potted orchid, an open folder and a few loose sheets; two flip charts covered in handwriting stand at the edge, and a painting of dancing figures hangs on the far wall.
A room set for GroupCoaching: the circle is the structure, and it is the same circle for everyone sitting in it.

Origins

The heart of the SGL method

Group work has always been the beating heart of the SGL concept. For Jan P. Hagberg (JP) the fascination with human dynamics began long before it became a profession. At just twelve years old, he was appointed patrol leader of the Oter Patrol in a YMCA scout group in Halden, Norway — the first step in a lifelong journey of leading, observing, and developing people in groups. Friends would later joke that he had become “the eternal patrol leader” in almost every setting he entered.

What started as youthful curiosity evolved into deep professional expertise. Years later, as a hospital chaplain at the University Hospital of North Norway, Hagberg worked as a group therapist at the neurosis ward “Cesilie” at Åsgård Psychiatric Hospital — an environment shaped by bold and experimental thinking. The ambition was radical for its time: to help patients recover with as little medication as possible. This opened the door to intensive exploration of group psychology, sensitivity training, and therapeutic methods gathered from pioneering environments around the world.

JP’s experiences shaped his work as a university chaplain at the University of Oslo and inspired his book In the Same Boat — about group growth and personal development. Over the years, while coaching leaders and knowledge-based organisations in both the public and private sectors, the idea of GroupCoaching became one of the defining quality tools inside the SGL framework.

Jan P. Hagberg, editor of SGL-Secrets, portrait.
Jan P. Hagberg (JP) — patrol leader at twelve, hospital chaplain, university chaplain, and for decades now the group leader at the centre of the circle.

The structure

What is SGL Group Coaching?

A wider view of a room set with purple high-backed chairs in a circle, flip charts covered in handwriting on either side, a painting on the wall, and a person on the phone at the edge of the frame.
A circle group without a table encourages openness and active listening.

SGL Group Coaching is built around a simple but disciplined structure. A typical session lasts about three hours without a break and includes around 8–12 participants, including the group leader. The room itself matters. It should feel open and spacious, with chairs arranged in a circle. Groups that meet regularly often place a round carpet in the centre.

The circle creates both structure and equality. Everyone receives roughly the same attention, and everyone has the same opportunity to speak openly. The approach is inspired by Gestalt pedagogy and is based on clear communication rules and strong psychological safety. Without these rules, a group quickly becomes a place where the loudest voice wins and the quietest withdraws. With our Seven Core Principles, something else becomes possible.

Intro film coming

The place for this secret’s intro film is reserved here. It fills in when the recording arrives.

The rules

Seven Core Principles

1

Practice active listening.

2

Never interrupt or correct someone while they are speaking.

3

Speak directly to the person you address.

4

Separate different types of messages.

Facts · Blue

Observable reality. “I noticed that…”

Fantasy · Red

Personal interpretations and assumptions. “I got a fantasy that…”

Feelings · Yellow

Emotional reactions and experiences. “I experienced that…”

The circle and the fast structure creates a dialogue culture where people take responsibility for their own perceptions, becoming active listeners instead of attacking or judging others.

Which of these do you already practice, in a meeting or a difficult conversation? Mark what is already true for you.

Mark the principles you already practice, honestly.

In the room

The start of the group session

The most important thing is to recognise that the “jump” from reading and hearing about a GroupCoaching to actually sitting in the circle “cannot be described, only experienced”. Nevertheless, it is always useful to know the rules and to be mentally prepared before entering the “room”. Every session begins with a round around the circle. One by one, participants briefly share the most important experiences or reflections they remember since the last meeting.

Nobody interrupts. Nobody asks questions. The only task is to listen. With ten participants, this opening round can easily last thirty minutes.

After listening carefully to everyone, the group leader identifies important themes or situations that may deserve deeper attention. One participant is then offered focus time — an hour of concentrated attention from the entire group and access to the collective experience and insight in the room. If the participant accepts, they move to a chair directly opposite the group leader. The participant is then given about ten minutes to present their situation while the rest of the group listens intensely.

“Forgiveness”, drawn by the Norwegian graphic artist Ragnar Hauge (b. 1947), is one of the strongest illustrations I know of what can be played out in “The Hot Chair”. The drawing hangs in my office in Cascais. Ragnar Hauge’s drawing attempts to capture the moment Birkeland describes below — “the instant someone sees themselves through the eyes of others.”

After the presentation, the roles shift. Now the case owner must remain silent and listen while the group responds. This part is often called “The Hot Chair.” Why? Because the person in focus usually feels a strong urge to explain, defend, or correct what others say — but must simply listen. Participants may say things like:

“I noticed that you covered your mouth several times while speaking.” “I got the feeling that you were holding something back.” “I got a fantasy that there might be something you are afraid to say.”

The purpose is not criticism. The purpose is awareness. When everyone has spoken, the group leader asks the participant: “Was there anything you heard that touched you or stayed with you?” Very often, strong emotional reactions emerge. Sometimes the participant discovers patterns they had never seen before. Sometimes they simply feel deeply understood for the first time. Because it is the gap between what you thought you showed — and what others actually saw — that makes the Hot Chair uncomfortable. And transformative, like the graphic motive of the Norwegian artist Ragnar Hauge. If the participant wishes to continue exploring the issue, the group leader decides how the group can support the next phase of the process.

“The Hot Chair” — a participant’s reflection

“I have participated in many of JP’s groups over the years, and I have also used the process in my own management team, as HR Director at U&P / Norsk Hydro. After forty years with SGL, I believe this is what makes the method unique. You learn to know yourself while walking together with others who are searching for the same thing. SGL is not something you simply read about. It is a process you must experience — and complete — even when it becomes uncomfortable. The exercises JP brought from his background as a priest and therapist are essential. One of the strongest exercises is what we called ‘the confession.’ You dare to unfold your self-image in front of a group that seeks the same honesty. You begin to see yourself through the eyes of others. The key to making this safe is the discipline of active listening and careful language. People say: ‘I get a fantasy from what you say,’ instead of making hard accusations. Over time, something loosens. Slowly but surely, courage grows. People dare to show their true face and accept the positive power of honest feedback.”

— Knut Birkeland

Not therapy

Beyond feedback — toward self-awareness

What you have read so far is the structure. The experience cannot be transferred through text. It must be lived. But the structure makes it possible. SGL Group Coaching is not traditional therapy. Nor is it ordinary team-building. It is a structured process of self-awareness, communication, and human development through interaction with others. The method is based on a simple but demanding insight: we rarely see ourselves clearly alone. But in a trusted group, where listening is deeper than judgement, people often discover entirely new perspectives about who they are, how they affect others, and what they truly want to become.

My Life — My Tree: that is Secret 13,3 — My Tree.

An open notebook and two sharpened pencils on a dark desk under the pool of light from a lamp, the page still blank.
The exercise wants a pen and paper, not a keyboard.
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Homework 13,2

Preparing for The Hot Chair

Think about one situation you want to understand better — something you are struggling with that you have never received proper feedback on. Write it down in no more than half a page. Put yourself in the hot chair: can you listen to other people’s observations about you without getting defensive? What would be the hardest thing to hear — and why?

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Lesson 13,3 · My Tree

My Life — My Tree: from Luxor to our gardens, and your own personal tree.

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